Radio... continued

To what extent is this influenced by economic factors?

£154.50 is the annual fee for a TV license

The BBC is both horizontally and vertically integrated

Late night Woman's hour is there to make the BBC look good; it's a prestige show, not there to make money

Another reason why the BBC makes Late night woman's hour is because they have to. 

BBC's remit is: To inform, to educate, and entertain

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How has digital technology changed the way we consume radio?

- In 1930 the radio broadcast's were limited, there weren't many and radio's were considered a luxury product; now there are 1000's of different stations thanks to digital technology
- We don't just have radio 1,2,3 and 4; we have specialised stations like at festivals
- We can listen to radios anywhere and everywhere now through phones, portable radios, in our cars.
- Podcasts
- Thumbnail images provides greater user experience
- You can produce your own podcasts, media. The audience can be the producers

Clay shirky - End of audience theories :

- He argues that audiences don't exist anymore; we as the audience can also produce 

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